We are pleased to announce the results of the TextbookForward Logo Contest! Launched earlier this semester, this campus-wide competition invited students to design the official visual identity for our new textbook donation and lending initiative, a partnership between the Library and Student Affairs.
We received 12 creative and thoughtful submissions, each showcasing the unique imagination and talent of our student community.
To ensure a fair and well-rounded selection, the final results were determined by a 50/50 combination of:
- Judges’ Scores (50%): Evaluated by our expert panel for design excellence and conceptual strength.
- Community Votes (50%): Decided by 433 votes from students, faculty, and staff.
View the top three placements for Judge’s choice and Community Vote.
After tallying the combined scores, we are proud to present the results:
🏆 Grand Prize Winner
Brandon Mao

Congratulations to Brandon! His design earned the highest combined score, resonating strongly with both our community and the judges. After final adjustments and refinement, the logo will be used across TextbookForward marketing materials, signage, digital platforms, and future merchandise.
We would also like to extend our sincere appreciation to everyone who participated in this contest. The quality of submissions was impressive, making the final selection a close call. We are delighted to celebrate the efforts of the following designers who helped make this competition a success.
Finalists: Yuan Quan, Saruul Ganbat
Honourable Mentions: Khishigdorj Buyanbadrakh, Stephanie Yip, Ada Lian, Ella Shen, Wendy Lin
Participation Prize: Shunqi Wang, Liushan Yin, Yiran Sang, Mingjia Wang
💬 Thank You to Our Community
We extend our heartfelt thanks to every designer who submitted a design, every member of the community who voted, and all judges who dedicated their time and expertise. Your collective effort and creativity have helped give TextbookForward an identity that reflects NYU Shanghai’s values of sustainability, generosity, and academic support.
Stay tuned as we roll out the new logo and continue to develop the TextbookForward textbook donation and lending program across campus.
For questions, please contact shanghai.reserves@nyu.edu.